Meet Fan Appz in Manhattan at The ISA and All Facebook Conferences
We’re thrilled to be speaking at both but will have some free time, so we are happy to make plans to meet.
Here are the details:
INSIDE SOCIAL APPS
Description: Apps are a key way for marketers and brands to generate engagement and increase awareness and reach among key demographics. Join brand representatives and social ad providers for a discussion on the future of social apps as a marketing tool.
Date & Time: Monday, December 3, 2012, 2:15 p.m. – 3:05 p.m. ET
Moderator: Brittany Darwell, Lead Writer, Inside Facebook
Jon Siegal, Founder and CEO, Fan Appz
David Berkowitz, Vice President of Emerging Media, 360i
Maya Grinberg, Chief Evangelist, Wildfire
Myles Kleeger, Vice President, Salesforce Marketing Cloud
ALL FACEBOOK EAST
Description: There is lots of talk these days about acquiring fans, building community, two-way conversations, etc. but significantly less is written about how these things correlate to driving the bottom line.
In this panel, we’ll discuss how professional sports teams and leagues measure the ROI of their social media actions and specifically what they are doing to drive incremental revenue through Facebook. Is Facebook more significant for driving revenue through ticket sales or merchandise? What do sponsorship deals on Facebook look like?
We will tackle these questions and more throughout this diverse panel comprised of representatives from the NBA, NFL, MLB and more.
Date & Time: Wednesday, December 5, 2012, 1:15 – 2:00 p.m. ET
Moderator: Jason Mitchell, Co-founder, Movement Strategy
Jon Siegal, Founder & CEO, Fan Appz
Jayne Bussman-Wise, Digital Director, Brooklyn Nets & Barclays Center
John Pacino, VP Digitial Design and User Experiences, NHL
Amanda Vandervort, Director of Social Media, Major League Soccer (MLS)
Jessica Ciccone, Marketing & Communications, New York Jets